So you want to create an online product. Great idea!

Whether you’re a speaker who wants something to sell when you speak, a writer with a message to get out, or an entrepreneur who wants to build an income — or all 3 — an online product makes selling an automated, 24/7 process.

Your product could be:

• An online course
• An e-book
• A series of webinars

Whatever the structure or content, 3 steps will vastly increase your chances of reaching more buyers and making this new venture profitable. They are:

1. Plan
2. Build
3. Promote

This post covers #1, how to plan your product. Read More