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Tag Archives: marketing

Succeeding with consistency in marketing: An interview with Kae Wagner

Change the World Marketing Posted on October 18, 2020 by Ellen FinkelsteinOctober 18, 2020

Kae Wagner is a marketing and branding expert, with 20 years of experience in the offline and corporate world as well as the online world. She now works mostly with consultants, coaches, and entrepreneurs. Kae helps her clients succeed by … Continue reading →

Posted in General Internet Marketing, Selling a Product | Tagged branding, consistency, consistency in marketing, copywriting, Kae Wagner, marketing, marketing execution, marketing strategy, marketing tactics, messaging, succeed with consistency in marketing | Leave a reply

The difference between your goal and your mission

Change the World Marketing Posted on February 27, 2018 by Ellen FinkelsteinJanuary 30, 2020

During a year-end planning session, I asked a group of online entrepreneurs what their goal was for the coming year. Some of the comments were: “I want to reach women and help them gain self-confidence” “I want to help people … Continue reading →

Posted in Success, Writing | Tagged create a mission, create goals, goals, marketing, mission, planning, SMART goals, taks | Leave a reply

Trends for online marketing in 2017 and beyond

Change the World Marketing Posted on January 30, 2017 by Ellen FinkelsteinJanuary 30, 2017

How are you going to compete with all the marketing noise out there? As I’m sure you know, the Internet is a busy place. Think about all the social media notifications you get, for example. What makes one stand out … Continue reading →

Posted in Events/webinars, Social Media, Success, WordPress/blogging | Tagged 3D, branding, design, experiences, marketing, modern, stories, visual marketing | 8 Replies

Are you uncomfortable with selling?

Change the World Marketing Posted on September 20, 2011 by Ellen FinkelsteinSeptember 20, 2011

Some people, especially social and heart-based entrepreneurs, feel uncomfortable about selling. They feel comfortable giving out information for free, but not asking for money. Are you one of those people? A friend of mine felt uncomfortable enough to write a … Continue reading →

Posted in Products/Services | Tagged marketing, sales, selling | Leave a reply

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HollyGenser Revised Photo by AnitaEllen is a cherished partner in my web-based business. She helped me set priorities and gave me clear directions. She is always kind and generous in sharing her years of Internet business expertise. She answers my questions, believes in me, and helps me succeed. I highly recommend Ellen to anyone who wants to grow a thriving, ethical online business. — Holly Genser, Career Coach and Writer guiding sensitive, creative professionals to renew their enthusiasm, communicate their value, and get paid for work they love at HollyGenser.com.

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