How to create a successful newsletter: Part 1-Set up a list
Have you read my free download “Your Master Plan for Creating an Internet Business?” (If not, use this link to get it.) Step 6 is “Set up an email service and web form.”
In this post, I explain how to set up your email service and create a webform so you can subscribe visitors to your website. If you have already done this, you’ll find next week’s post more applicable to you, but scroll down here to see if you’re using autoresponders to your best advantage.
If you haven’t set up a list, webform and free download, you should take care of this now! It’s an essential part of creating a successful online business.
I’ll be covering the topic of how to create a successful newsletter in 4 parts:
- Part 1: Set up a list
- Part 2: Design your visual layout and content structure
- Part 3: Use your newsletter to sell
- Part 4: 3 BIG mistakes to avoid
Can’t you just have a website?
Yes, sometimes people just see your website and immediately purchase a product or service. But that’s rare unless they’ve gotten a great recommendation from one of your existing customers or they’ve read about you in an article. Most Internet marketers say that email is the way they make most of their sales.
Usually, you’ll use email to make an offer to the people who are subscribed to your list and that’s how you’ll make most of your money. So, having an email list is very important.
How do you get people to read your emails?
Some Internet marketers just send out marketing emails and get away with it, but this strategy doesn’t work for most people.