This is a delicate topic for me.
Marketers who are selling products and asking affiliates to promote for them often have affiliate contests to persuade the affiliates to promote more often. How do you feel about this?
I ask because once (this was in 2014) I sent out an email that mentioned that I might get a prize for promoting a product and got a very angry email saying,
“How dare you try to get people to buy to help YOU? The hubris. you think people want to spend money on YOU? They need it to pay the mortgage and put food on the table. In case you hadn’t noticed, people are in financial trouble… except you maybe. Unsubscribe me at once.”
Of course, I unsubscribed the person quickly! But I admit that I was shocked by the email.
So, how do you feel about affiliate contests?
To tell you the truth, I’ve never promoted a product because of an affiliate contest. It was always the creator, the product, and its relevance to you, my subscribers. But occasionally the promotions I offer have contests. Interestingly, 2 top marketers that I know recently offered contests and the lack of results made them think that they won’t offer contests again — or rarely.
But I did recently win a contest and won $1,000. Maybe it was a fluke because some of the big players with lists over 10,000 didn’t promote much or at all. Still, it was nice!
So I thought I’d share with you some of the things I did to promote the products (there was a series of them) in the hope that this will help you to promote products as an affiliate.
Use your own voice and be personal
The marketer will usually give you some email copy that you can use, but you should never use it as is. Instead, you need to use your own voice and be personal. Your subscribers want to hear from you, not from someone else. Here are 3 examples from the emails I sent: Read More