This is a guest blog post by Penny Pearl, founder of Bear2Bull Coaching. Penny is skilled in networking both at social events and online using LinkedIn. She coaches on how to build better networking skills to generate new sales and grow your business. Her engaging coaching style makes the adventure of learning online networking skills using LinkedIn simple so you can get results to grow your sales! Sign up for Penny’s newsletter for more articles like this and get in touch with Penny at Penny@Bear2Bull Coaching.com, www.Bear2BullCoaching.com, or (530)277-7037.
Are you interested in an undiscovered yet simple way to share great articles or websites with your LinkedIn® network?
You demonstrate networking skills when you make introductions to your contacts or share information. When you run across an article or website that your contacts or prospects would benefit from, you’re more likely to pass it along if it’s easy.
Here’s a hidden tool on LinkedIn that is invaluable for keeping in touch with your network!
All it takes is a 2-second drag and drop of the LinkedIn Sharing Bookmarklet to add a share button on your browser toolbar. In one step, you can write an update and share a webpage or article with your LinkedIn network, individual emails or LinkedIn groups. You can even post to Twitter®!
Add the Sharing Bookmarklet to your browser
Follow these 3 easy steps:
1. At the bottom of your LinkedIn homepage, click Tools. Note: It’s hard to scroll down to the bottom to click that Tools link! LinkedIn keeps on display more content at the bottom and the Tools link disappears out of site. What works for me is to drag the scrollbar down, then put my cursor in approximately the right location, and use my mouse’s scroll button to scroll down again. Then I quickly click that link. You can also try using this link after you have logged into LinkedIn.
2. Go to the top of the page that appears and click the Sharing Bookmarklet.tab.
3. Drag and drop the Share on LinkedIn button seen below, directly onto your browser toolbar. You may also see specific instructions for your browser.
Use the bookmarklet to share a link
Once you’ve dragged the Share on LinkedIn bookmarklet to your browser, it appears as an item on top just under the browser Search or Address bar as you see here. In this case, I am on the LinkedIn page and use Google Chrome as my browser (but it works the same on other popular browsers).
The same Share on LinkedIn button displays every time you open your browser allowing you to share pages with others. Sharing content with prospects is one way to build relationships and business.
Let’s say that you find a travel page that contains information on travel to Copenhagen. Perfect to share with a client or prospect who is traveling there—let him or her know you are thinking about their trip and thought this may be an interesting find for them!
Now that you have a page to share, click the Share on LinkedIn button and you’ll see this dialog box where you can write an update, share on all of Linkedin, share with your connections, groups and individual emails. If you choose the Post to Groups item, you start typing the name of a group you belong to and LinkedIn finishes it for you.
Check the checkbox next to the Twitter icon to also post to Twitter.
After you make your selections, just click the Share button and you’re done!
Don’t forget to go to Penny’s website and sign up for her newsletter. You’ll get a free “Better Networking = More Sales Tips Sheet” for both offline and online networking.