A couple of months ago, I found a coach and hired him. His name is Paul B. Evans and I signed on for a lifetime deal of email coaching. I love the arrangement and I’m very impressed with Paul’s knowledge and support. It works for me because I can email him whenever I have a question and I get a helpful answer.
For example, when I create a sales page, I ask him to review it and he gives me great ideas for improving the text and graphics.
In my experience, most coaches have a coach — even the most experienced, successful ones earning 6 to 7 figures per year. They appreciate the process of being coached and want to have someone to guide them to even higher success.
I also have clients
While I have my own coach, I also have clients. How do I get clients?
My last 3 clients just sent me an email asking me about my services. In one case, I had to submit a proposal and I won the job over 2 other proposals.
I’m a business coach, not a life coach. The two types of coaches are very different. A life coach asks questions, but is trained to not give advice. A life coach helps the client discover solutions by him/herself.
A business coach does give advice. A business coach also guides and asks questions, but then provides solutions. When I ask my coach for advice on my sales page, I want answers, not questions.
In this way, a business coach is more like a sports coach. If the coach says, “Give me 4 laps around the field,” the athlete does 4 laps around the field. That’s because if the athletes didn’t follow the coach’s advice, the team wouldn’t do very well.
I listen to my clients’ goals and then work with them to come up with a strategy for meeting those goals. Then I provide steps to get there. For example:
- If a client wants more traffic and leads, I’ll make suggestions for improving SEO (search engine optimization), website copy, website design, a web form, a free download, and more. I’ll provide training to the client as necessary.
- If a client was a bigger list and more sales, I’ll make suggestions for creating events, partnering with others, improving the free download, making an irresistible offer, etc. Again, I’ll provide training if necessary.
Each client gets different advice, based upon that person’s goals, current situations, likes, and skills. The way to success is different for every person, contrary to what you read from many Internet marketers who claim to offer a specific fool-proof solution to making money online.
Do you have a coach?
If you feel that you’re stuck or progressing too slowly, I recommend getting a coach. A coach may seem expensive but the idea is that you’ll get more from the coach’s advice than you spend. Of course, coach’s don’t guarantee that, because success depends on how you apply the advice you get. But that’s the goal.
What experiences have you had with a coach? Would you like a coach? Leave a comment!