Succeeding with consistency in marketing: An interview with Kae Wagner


kae-wagner-photoKae Wagner is a marketing and branding expert, with 20 years of experience in the offline and corporate world as well as the online world. She now works mostly with consultants, coaches, and entrepreneurs.

Kae helps her clients succeed by creating consistency in marketing. She a coach but also conducts amazing workshops in which attendees go away with documents specific to them so they can easily implement their goals. She has built a community of entrepreneurs who partner together to grow their businesses.

Watch the interview here. It’s about 12 minutes long. Below the video is a text summary.

And Kae has two free offers for you, so don’t forget to check them out at the end! Read More

by Ellen Finkelstein

Interview with Meredith Eisenberg — Helping coaches make more money


meredith-eisenberg-headshotIn this interview, Meredith Eisenberg of explains how she and her business partner, Jasper Blake, help coaches find more money in their business by improving their email and follow-up systems. They created an additional $20K per month for one coach!

Watch the 10-minute video interview to discover what you can do to find more money in YOUR business — and how to get a free funnel audit.

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by Ellen Finkelstein

How to use pre-written content to speed up your business growth–Interview with Melody Wigdahl


In this interview with Melody Widgahl of PLR of the Month Club, Melody explains Private Label Rights (PLR), which is pre-written content that you purchase with rights to edit it and call it your own.

Why use PLR? It’s a way to speed up your business growth. And, as Melody explains, it can give you a structure for inserting your own content.

Listen to the 10-minute interview for more! Read More

by Ellen Finkelstein

Finding your “why” is overrated


online-business-why-is-overrated-1I see lots of programs on finding your “why.” This means that you should figure out why you are in business, the deep-down real reason that motivates you.

The idea is that when you know why you’re doing something, you’ll have a deep motivation that drives you to action.

This is a big thing with coaches. It goes something like this.

Why are you in business?

To make more money.

Why do you want to make more money?

So I can improve my life.

Why do you want to improve your life? What would your ideal life look like?

I would be able to take more vacations. I’d be able to give my family the things they want. I could donate money to causes I believe in.

Why do you want those things?

To make my family happy, to make others happy, to make me happy.


Supposedly, when you “realize” this, you’ll be more successful.

Really? I don’t think so.

I know this is controversial.

I think we all know that we want money for the happiness it might bring — and by the way, money doesn’t bring happiness.

The insidious side of this

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by Ellen Finkelstein

You only need these 3 things for an online business yet many miss out


onlinep-business-3-things-online-business-needs-1An online business isn’t that complicated. You only need to accomplish 3 things, yet I see many people not able to keep up. Here are the 3 things you need — and I’ll explain each in more detail:

  1. An audience
  2. A relationship with your audience
  3. Offers to put in front of your audience


It doesn’t sound so hard, does it? But I see online entrepreneurs having problems with all 3 areas. This is important because if you miss the mark in any one area, you won’t have a thriving business.

Look for the links in each section, because I’ll give you resources to help you throughout.

Problem #1: Not building your audience

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by Ellen Finkelstein