Blogging is important for several reasons:
But you shouldn’t just blog and leave it at that because you won’t reach enough people that way, at least in the short run. It takes a long time to build up points with the search engines and other websites.
Not long ago, I was teaching a course for authors with a colleague and she expressed her self-doubts about her writing ability. This is someone who has written over 30 books!
Her doubts were unfounded in my opinion and were based on an idea that being a good writer is a technical issue.
It isn’t. Really, you can be a good writer without understanding the Track Changes feature in Microsoft Word.
Of course, you need to be able to write a clear sentence and to put sentences together into paragraphs. You also need to write in an organized way. And the secret to doing that is to write a thorough Table of Contents before you start writing.
But the 3 qualities that make you a good writer are quite different.
Here they are: Continue reading →
Your email list is your golden treasure, the basis of your business. Your subscribers are the people who have chosen to follow you — they signed up for what you have to offer. They’re what is sometimes called “hot leads.”
But your subscribers will leave you — unsubscribe — if you don’t build a relationship with them and offer them something of valuable regularly.
Many online entrepreneurs build an email list and then seldom send email to their subscribers because:
Does one of those reasons affect you?
The truth is that: Continue reading →
How can you make money with online products? Many people think you just create a product and sell it and don’t realize there are other opportunities as well.
The 4 main ways to make money with online products are:
Let’s go through each one…
I once read that 80% of Americans would like to write a book. But for those that complete that goal, the results are often not what they hoped. John Kremer, one of the top experts on marketing books and author of 1001 Ways to Market Your Books, says, “The average writer in my experience probably makes less than $100 a year in ebook sales.” And even at $1 per book, that’s only 100 books! He also says you should write lots of books.
Yes, with a lot of promotion, you can do better, but to make serious money, you need to turn your book into a business. Each book you write can become a new stream of income.
How do you do that? By making a free offer in the book and creating a funnel of offers so that readers turn into customers for your products and services.
I’ve co-written a book with Connie Ragen Green, a wildly successful online entrepreneur and author, that we named Authors! The Quick Book to Business Method: Turning Your Book into an Ongoing Revenue Stream.
In this book we explain: Continue reading →
