Barb Ling is an online authority building expert, a 21+ year innovator (she and I both started creating websites by hand-coding HTML), the author of a huge number of training packages, books, and publications on how to generate a thriving business online, and an all-around Marketing Innovator. I’ve bought and promoted a number of her products.
In this interview, she explains how to get over your reluctance to start creating and selling products.
Named both Top Speaking Coach of the Year and Top Motivational Speaker of the Decade, Communication Confidence Coach Marjorie Saulson is still going strong at 80 and intends to be the most fabulous 100-year-old babe you ever met!
Author of the #1 international bestselling book, Empowering Business Owners to Overcome Speaking Fears Whether You’re Talking with 1 Person or 1,000, she is also one of 50 women (including Oprah Winfrey and Melinda Gates) who are contributing authors to the book, America’s Leading Ladies – Stories of Courage, Challenge, and Triumph.
For over 40 years Marjorie has coached reluctant speakers to find their voice, overcome their fear of public speaking, and communicate with confidence and skill so they can reach their professional goals and make an impact in the world.
Watch the video here. You can read a summary of the interview and get the link to her free offer below the video. Continue reading →
Recently, a client of mine bought a product that she didn’t need. She didn’t need it because she already had a similar product, one that did the same thing. But she didn’t understand that and I realized that she wasn’t clear on the building blocks of her online business — what each piece was for. In her case, she bought a page builder when she already had one.
What are the major Building Blocks of an online business?
An online business has what I call Building Blocks. The major ones are:
Your website, with an optional “page builder”
Your email service provider
Your shopping cart with a merchant account and gateway to process credit card payments
Your social media accounts — I won’t cover these in this post
Secondary tools might be a webinar service, a pop-up form creator, an appointment calendar, and any number of other possibilities.
Just like toy building blocks, you fit the pieces together to make a strong infrastructure for your online business. For example, you…