7 reasons video can improve your business

Video rocks! Here is the video that I use on my Home page.

OK, here are some of the reasons you should be using video:

1. Posts with videos will attract almost 3 times more links than a plain text post
2. In  one trial, videos attracted 200% – 300% more traffic
3. Video promotion is over 6 times more effective than print and online
4. Videos are shared 1,200% more times than links and text combined
5. Viewers spend twice as much time on pages with videos on the them
6. Video content can increase the chances of front page Google ranking by 53 times
7. ‘Video’ in the subject line of emails increase click through rate by 7-13%

There are many more statistics like this. Here are some non-statistical reasons you need video on your website:

• Video of you speaking is the best way for people to get to know you when they visit your website
• Video helps you teach and train more effectively than audio or text
• Video engages viewers better than audio or text

And you should be posting videos on YouTube as well.

I can help you get videos on your website. Click the Contact link if you need help. I also recommend my e-book, How to Add Video to Your Website.

Statistic sources:

• http://www.marketingsherpa.com/article/how-to/videos-attract-300-more-traffic
• http://moz.com/blog/what-makes-a-link-worthy-post-part-1
• http://www.b2bmarketing.net/blog/posts/2013/06/06/25-stats-marketers-should-know-about-video
• http://www.simplebizsupportblog.com/online-video/2013-video-marketing-statistics/

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